Path to Purchase Institute
Client Info
The Path to Purchase Institute is a global association serving the needs of retailers, brands and the entire ecosystem of solution providers along the path to purchase. Through a variety of platforms the Institute engages, informs and empowers its members and the industry at large while fostering best practices and a deeper understanding of all marketing efforts and touch-points that influence and culminate in purchase decisions.
Industry
Top challenge
Top solution
We now have the advantage of an Open Source CMS that is aligned with the worldwide Drupal Community. The result is big benefits. Taking all factors into account, we estimate that the annual cost savings will exceed $100,000.
Learn more about how we got there
A Tightly Orchestrated Migration Plan
The aggressive schedule and multiple moving parts associated with the migration of 41 distinct county sites into a cohesive whole called for a finely tuned plan that was closely adhered to throughout every phase of the carefully orchestrated, 18-month migration. The project was divided into 12, six-week waves, each with a different sets of site owners. Every one of the 12 phases began with a discovery session and included weekly meetings, multiple UAT checkpoints, extensive documentation, and training.
No-Code, Drag-And-Drop Content Editing
Provus, which is Promet’s newly launched component-based design system, proved to be a defining factor in the success of the project -- driving a high degree of development efficiency, while empowering site owners and content editors with the ability with access to a robust library of content editing components.With Provus, the keys for managing the site have essentially been turned over to individual site owners and an empowered cadre of 100+ content editorsLeveraging Drupal Layout Builder, along with a carefully curated set of components, Provus provides site owners with layout options based upon sets of component blocks that can be mixed and matched for no-code, drag-and-drop content editing. While each of the sites is utilizing the same code base, every department’s site has a distinct database, with a cohesive design language and brand guidelines.
Open Source Advantage
The Open Source Drupal CMS has sparked a depth and breadth of benefits. No longer locked in with proprietary software and the associated vendor licensing fees, Orange County now owns the code to its site and is positioned to benefit from the upgrades, new releases, and collective brainpower of the million-member-strong Drupal Community.Significant cost savings are resulting from the elimination of proprietary software licensing fees, a favorable hosting fee model with Acquia, and greater efficiencies overall. Current estimated annual cost savings now stands at $100,000.Savings stemming from migration to an Open Source CMS are in alignment with Promet’s conviction that public funds should not be used to pay for private code.
A CMS That Allows for Flexibility
The Open Source Drupal CMS has sparked a depth and breadth of benefits. No longer locked in with proprietary software and the associated vendor licensing fees, Orange County now owns the code to its site and is positioned to benefit from the upgrades, new releases, and collective brainpower of the million-member-strong Drupal Community.Significant cost savings are resulting from the elimination of proprietary software licensing fees, a favorable hosting fee model with Acquia, and greater efficiencies overall.
The Result
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Research
- Competitive benchmark
- User personas
- Site map and User Journeys
- Wireframes
Branding
- Identity extension
- Digital brand guidelines
- Market research
Digital experience
- Creative direction
- Website design
- Design system
Development
- Front-end development
- Website migration
- Custom Drupal CMS
- Quality assurance
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